
FORE:Soldiers, bristling with daggers and pistols in their belts, are on guard at the gate. Pikes and long muskets stand piled in the background; over this arsenal, flowering jasmine and convolvulus with enormous bell flowers hang their graceful shade.Among the officers was a young lady on horseback, her black habit covered with dust. Instead of the pith helmet that the English ladies disfigure themselves by wearing, she had a straw hat with a long cambric scarf as a pugaree. She was pretty and sat well, and at the last turning she pulled up and watched the men, the ammunition and the baggage all march past, saluted them with her switch, and cantered off to the town of "cottages." I saw her again in the afternoon, taking tea in her garden as she sat on a packing-case among eviscerated bales, and giving orders to a mob of slow, clumsy coolies, who were arranging the house.
Published Aug 30.
TWO:A garden of roses and lilies was the dwelling-place of a very ancient fakir, who had taken a vow[Pg 163] to live naked, and only put on a loin-cloth when ladies were expected. He was venerated by all, yes, even by Abibulla, who knelt before him, touched the holy man's feet and then his own forehead. The old fellow was surrounded by pilgrims wearing wreaths of flowers round their neck; he came to meet me, took me by the hand, and led me under the shade of a kiosk, where he showed me a large book he had written, containing an account of the joys and ecstasies of his life of asceticism and prayer. This old man had a magnificent brow, and the deep gaze of his kind, smiling eyes was fine in a face puckered with a thousand wrinkles. Infinite calm and peace characterized this happy soula naked man in the midst of flowers.We could see the procession coming straight up a hollow ravine from the valley to the Dokma, a path that none but Parsees are allowed to tread;[Pg 31] eight bearers in white, the bier also covered with white, and, far behind, the relations and friends of the dead, all robed in white, two and two, each pair holding between them a square of white stuff in sign of union. They came very slowly up the steps of the steep ascent with a measured chant, in muffled tones, on long-drawn vowels. And from the surrounding trees, from far and near, with a great flutter of wings, the vultures flew to meet the corpse, darkening the sky for a moment.
Armed with insight, we embark on designing the right brand experience that engages the audience. It encompasses both the strategic direction and creative execution that solves a business problem and brings the brand to life.
In the create phase, the big idea is unleashed to the world through different media touchpoints. This is when we watch the audience fall in love all over again with our client’s brand.
Read More